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Campaign Response Examples
The majority of campaign responses used text provided by the respective campaign organisers.
A minority of respondents adapted the text either by changing some of the wording or by adding specific additional comments.
Examples of standard and adapted responses from each campaign are given below.
All documents are in PDF format.
Friends of the Earth campaign - 187 responses
This campaign consisted of e-mails containing combinations of set answers to most or all of the 33 consultation questions. Some respondents also added individual comments.
Friends of the Earth - Standard text combination - Example 1
Friends of the Earth - Standard text combination - Example 2
Friends of the Earth - Standard text combination - Example 3
Friends of the Earth - Adapted text - Example 1
Friends of the Earth - Adapted text - Example 2
Friends of the Earth - Adapted text - Example 3
RSPB campaign - 729 responses
The RSPB ran two campaigns with separate strands for Scottish and international respondents - generating 657 and 72 responses respectively.
RSPB - Scottish Text - Standard
RSPB - Scottish Text - adapted
RSPB - International Text - Standard
RSPB - International - adapted - Example 1
RSPB - International - adapted - Example 2
UNISON campaign - 10 responses
UNISON - Standard text
UNISON - Adapted text
World Development Movement campaign - 31 responses
World Development Movement - Standard text
World Development Movement - Adapted text
WWF campaign - 19,771 responses
WWF ran three campaigns. Separate strands for Scottish and international respondents - generating 1,130 and 12,944 responses respectively and a postcard campaign generating 5,697 responses.
WWF - Scottish Text - Standard
WWF - Scottish Text - adapted
WWF - International Text - Standard
WWF - International Text - adapted Example 1
WWF - International Text - adapted Example 2
WWF - Postcard - Example
A complete set of campaign responses will be available in the Scottish Government Library from summer 2008.
Contact: The Scottish Government Library, Saughton House (K Spur), Broomhouse Drive, Edinburgh, EH11 3XD.
E-mail -library@scotland.gsi.gov.uk , Telephone - 0131 244 4556.
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